Night Run Challenge: From Couch to 5K
01.06-30.06.2025
Turn your running steps into rewards. Track your movement, earn real benefits, and feel great every step of the way.


Your Summer Running Journey Starts Here
Campaign
Join the Night Run Challenge with Activate and start your journey from the couch to your first 5K. Whether you're a complete beginner or getting back into running, this is your chance to build up your stamina, get rewarded for every step—and win tickets to Estonia's most exciting night run in August - Ülemiste Night Run!
What Can I Win?
Rewards
Plus: Earn Activate Points every day you stay active and redeem them for exciting rewards in the app!
Two tickets to Night Run Ülemiste and 2 night accommodation in Lurich Residences
What is Activate?
Move and earn
Activate is a mobile app that rewards you for being physically active. Walk to work? Take the stairs? Hit the gym? Activate tracks your movement and turns it into points that you can exchange for real rewards - no complicated setup, no equipment needed.
- Track your steps and workouts automatically
- Earn points daily for movement
- Redeem your points for wellness rewards like massages, collagen products, fitness gear, and more
Read more here

Get rewarded for activity
Rewards
Earn reward points and redeem them for wellness services and products.
Synlab health check
Estravel gift card
Shroomwell
Boost yourself
LPG massage
Glucose monitor device
How it works
Join the challenge
- Download the App and Join the Challenge: Start anytime in June. Join any Activate paid plan during the summer and earn up to 3000 Reward Points as a starting bonus.
- Follow the Program: Use our 5-week “From Couch to 5K” guide to train at your own pace.
- Earn Rewards: Track your physical activity with the app to earn Reward Points that you can redeem in the Activate shop.
- Win the Grand Prize: One lucky participant will win tickets + accommodation for the next Night Run Ülemiste.
Let's run together this summer
Start today
Whether you walk during lunch, take the stairs, or run after work — every step counts. Let's make May your healthiest month yet. Share your progress on social media and tag Activate Health.
Download Activate and start earning points today.
FAQ
1. When does the challenge start?
2. Do I need a fitness watch to participate?
3. How can I track my activity?
4. How do I earn Activate Points?
5. What can I spend my points on?
6. How do I enter the raffle?
7. What happens after the 3-day trial?